CSR is a Superbrand.
Central Sugars Refinery (CSR) is one of the leading producers of quality refined sugar products in Malaysia, supplying sugar products to both consumers and industrial customers.
CSR offers a wide range of high-quality sucrose-based products locally and overseas, and commands a 30% share in the Malaysian refined sugar market. With a raw sugar melting capacity of 2,000 metric tonnes per day, CRS is poised to become the nation’s leading producer of refined sugar in the near future.
CSR’s product range includes granular white sugar, brown sugar and sugar in liquid form, for industrial purposes as well as general consumer use, produced only from sugar cane which is fully imported.
CSR is the first company in the Malaysian sugar industry to be awarded all ISO certification. CSR has also received the HALAL Certification in compliance with Muslim Syariah Method of food processes, the Hazard Analysis Critical Control Point (HACCP) certification by Ministry of Health Malaysia as an assurance to its customers of product safety and the MS ISO 9001 from SIRIM QAS.
CSR has recently expanded its refinery operations, increasing its logistics capacity as well as its distribution channels. Significant investments in new technologies promise to keep CSR at the forefront of the industry.
CSR promotes its brand online via the company’s webpage and through its marketing channels. Given CSR’s strong distribution networks, the CSR brand sells itself!
As a responsible corporate citizen of Malaysia, CSR ensures that all activities at its plant in Shah Alam are in harmony with the company’s environmental policies and the community.
Customer Satisfaction Reassured is CSR’s slogan, a value which is embedded in the company’s vision and Quality Policy. In assuring customer satisfaction, CSR is committed to producing high-quality sugar at reasonable costs, attaining zero customer complaints, achieving onetime delivery and offering prompt technical support and services.
Superbrands: The most respected universal seal of enduring excellence.